PROFESSIONAL DIPLOMA IN ADVERTISING, INTEGRATED MARKETING COMMUNICATION & AD FILM MAKING

SEMESTER ONE

  • Marketing Principles & Concepts
  • Marketing Mix & Demand
  • Market Research
  • Consumer Behaviour
  • Advertising Industry
  • Advertising Vehicles
  • Advertising Campaign & Strategies
  • Creative Development Process
  • Brand Management
  • Product & Corporate Branding
  • Public Relations
  • Advertising & Public Realations
  • Public Relations Strategies & Campaigns
  • Press Conferences & Presentation
  • Media Planning
  • Press Release & Press Kit
  • Image Building & Brand Management
  • Business Communication, Writing & Presentation Skills

SEMESTER TWO

  • Integrated Marketing Communication
  • Persuasive Skills
  • New Media Marketing
  • Digital Marketing Communication
  • Event & Experiential Marketing
  • Print Advertising
  • TV commercial that sells
  • Prduction Process of Ad Films
  • Running an Ad Agency
  • Advanced Module of Public Relations
  • Internship & Job Preparation

OUR METHODOLOGY

Classroom-TrainingInternshipPlacementPractical-TrainingWorkshopProject-Workmaking-ad

Our Faculties

FACULTY NAME PROFILE
Anusuya Bhaduri
Senior Ad Professional & Communication Consultant
Kanchan Datta Director, Inner Circle Advertising
Tinni Bhattacharya Ad Film & Copy Writing
Padmini Ray Founder, PRDG Market Research Company
Biswajit Matilal VP Corporate Communication, Birla Corporation Ltd
Amar S Singh Ad Film Maker

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COURSE OVERVIEW

Eligibility: Undergraduate Class 12
Course duration: 10 Months plus Internship for Two Months
Next Batch Starts: 5th December, 2016

STUDENTS @ EVENTS

ENQUIRY FORM

We’ll get back to you within 24h on business days.



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Industry Speak

  • It is a matter of pride and pleasure to be knowing National Academy of Media And Events, NAME. It has been a wonderful experience to work with their venerated brand. We at Green Entertainment Production feel that the institute is a perfect balance of professionalism and personal care. We wish all the students the very best in life!

    MR. MAZHAR BADGUJAR - GREEN ENTERTAINMENT PRODUCTION PVT. LTD, OWNER & FOUNDER

  • N.A.M.E has been a helping hand and has helped the children grow under their guidance. you don’t always find positive influences and seldom find people willing to share as they do at N.A.M.E.

    KAMAL RATHI - STELLA - DIRECTOR

  • I think N.A.M.E is very beneficial for discovering choices. It has helped kids, know themselves better and become leaders. It has also found a way to give back to the community through volunteering and provides kids with in-numerous other options.

    AMAN CHOPRA - TPP- DIRECTOR

  • I have got many students as an intern for my events from different institutes but N.A.M.E is a kind of Institute which produce genuine professionals having sound knowledge in Event Planning and Management. I am sure that I am going to take interns to create my professional team for my upcoming Events from this Institute.

    RAKESH JAIN, EVENT MANAGER - MIRAGE NETWORKS PVT. LTD

  • The first thing I noticed about the Academy and its students is the spirit of creativity and positivity. As a visiting faculty, it was a very welcome change from many of the other institutions I have taught in. The willingness to try out new concepts and ideas, the infectious enthusiasm was very encouraging. The students seemed to be quite well-informed about many concepts and premises which made the session extremely interesting.

    NIVEDITA BHATTACHARJEE - PARTNER & PRINCIPAL TRAINER, PERSONA CAREER & LIFESTYLE SKILLS

  • A growing institute with a strong vision, and an essential place for all young and aspiring event managers.

    Rehan Imam Waris - Chief - Voiceworx Events & Workshops

Students Speak

  • NAME is the best place you can find to study event management in Kolkata. This is a wonderful place. I would recommend it in a heartbeat, 10/10. The combination of the richness of shared experiences, the learning and the practical training that occurs in a ‘one room school house’ is just amazing. The course is excellent! One of the best I’ve been to in my career. Comfortable atmosphere and knowledgeable presenters. Masterfully executed !

    Nikesh Kumar Agarwala - Batch-4

  • Being a part of the institute gave me great exposure and a chance to understand the event management industry. NAME has enhanced my skills which i can use in event industry. The faculties are very helpful and as they share their experience it makes easy for us to tackle the obstacles we face during events..

    Jainesh Surana - Batch-3

  • Managing Events is my passion and NAME helped me to follow my passion with both practical as well as the theoritical exposure.
    My course of Event management has helped me to gain more knowledge in the field of events as well as in all the aspects of life ……

    Nikhil Sharma - Batch-2

ADMISSION HELPLINE
9830216321 | admission@nameedu.in




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